Formação e Sensibilização Arouca Geopark interpreter
Tourism is an activity that relies heavily on the direct relationship between the service/product provider and the customer, the latter being increasingly informed, with a more demanding demand and a necessarily more qualified offer – a trend reflected in the type of services and products available, as well as their level of quality. In this context, it is essential to regulate the interpreted visits service in the Arouca UNESCO World Geopark so that it is recognized as a quality service.
Given this international recognition, there has been a significant increase in the number of visitors to the territory in recent years. Consequently, and given the characteristics of the territory, it was deemed necessary to ensure that these visitors understand and value the existing heritage through interpretation and personalization of the sites visited, with the aim of adding value and enriching the visitor experience, thus justifying the creation of this Arouca Geopark Interpreter training course.
Technicians in the areas of Tourism, Tourist and Socio-Cultural Animation, Hotel Management, Catering, Museums or others (selection on the basis of curricular assessment and/or interview), with attendance or completion of the 12th year of schooling. Active in the tourism sector.
Objetivos
- Training interpreters of Arouca Geopark's heritage
- Getting to know the Natural and Cultural Heritage of Arouca Geopark
- Raising awareness of geodiversity and biodiversity conservation
- Developing tourist routes based on local heritage
- Promote the conservation of Geodiversity and Biodiversity
- Promote and develop tourist routes and provide information on economic, cultural and entertainment activities in the area
- Promoting the sustainable use of resources, maximizing the quality of the tourist experience and pursuing local development
- Organize diversified local heritage interpretation activities tailored to the objectives and recipients, using strategies and the respective human and material requirements necessary for their implementation.
